I am an experienced visual designer who has been involved in numerous creative projects. In my portfolio, you can find work samples showcasing my expertise in videography, branding, graphic design, animation, and more.
Visual Design PortfolioWith over nine years of experience as a Product and Visual Designer, I have developed my expertise across tech startups, large corporations, and agencies. I have contributed to impactful, user-centered digital products and consistently delivered creative solutions to complex design challenges. Below is a summary of my education and experience:
My studies in Art Direction at UCLA equipped me to lead teams and guide projects from concept to completion. By leveraging design thinking and the creative process, I gain insights into industry dynamics, competitors, and target audiences. I foster collaboration and ideation within teams to achieve shared goals, and I conduct retrospectives to continually improve our approach to problem-solving.
I have led a range of creative projects, including API design, brand development, iOS app design, web applications, and websites. Working closely with clients, vendors, and cross-functional teams, I prioritize collaborative problem-solving and building strong relationships to bring out the best in my colleagues. I ensure team members feel supported and empowered, fostering an innovative environment where exceptional work is produced with minimal oversight.
My studies in UX/UI Design at Google and BCIT equipped me with skills in research, user interviews, data analysis, problem definition, user flows, journey mapping, ideation, wireframing, prototyping, and usability testing. Leveraging these, I create user-centered experiences that effectively address problems while enhancing production efficiency.
With over 15 years as an Apple Genius and UX/UI Designer, I have studied and interviewed thousands of users to deeply understand user psychology, behavior, and documentation needs. I ask targeted questions to uncover user challenges while encouraging exploration for potential improvements. My unbiased analysis and persona development have informed and shaped product direction.
My Digital Animation studies at BCIT provided a strong foundation in storytelling, branding, scripting, storyboarding, and visual design. I excel at creating content that communicates brand stories and drives demand, and my 3D modeling skills allow me to bring ideas to life through high-fidelity prototypes.
Bringing concepts to life is one of my core strengths. By combining my expertise in storytelling and user behavior, I strategize and craft the narratives brands wish to convey through user interactions. Leveraging my knowledge of animation processes and my comprehensive design toolkit—including Adobe Creative Cloud, Autodesk Maya, Apple Motion, Cinema 4D, and Figma—I create fully functional animated prototypes. These prototypes provide cross-functional teams with a clear, in-depth understanding of the product.